Welcome
LeMay.tv is working with Europe's leading Commercial TV broadcasters, distributors and partners, helping to define and implement the next generation of Advanced Addressable TV advertising solutions.
Learn a little about us. Perhaps drop us a line - we'd love to learn about your business.
What We Do
Why We Do What We Do
The TV and premium video spaces are evolving at a blistering pace. No surprise given the size of the potential prize for those players who successfully master the various advanced formats like CTV and Addressable.
However, legacy technical infrastructure and entrenched commercial models make this evolution all the more challenging, prompting companies to ask the tough questions about their product offerings, their business models, their organisational models and everything in between.
Our consultants work alongside existing teams to help them navigate these challenges in order to define and deliver future competitive advantage.
How We Do What We Do
Our approach is collaborative and pragmatic. We work to develop tailored strategies & solutions that take into account a company’s unique position in relation to both the market as well as the latest industry trends.
What We Do - Key Areas of Expertise
- European Advanced TV Markets covering;
- BVoD & AVoD
- Connected TV (CTV)
- FAST
- Addressable TV
- Over The Top (OTT)
- Technology Infrastructure
- Technology Planning & Roadmap Design
- Product Offering
- Commercial Models & Strategies
- Operational Efficiency Improvements
- Data Strategies, Implementation & Utilisation
- Privacy & Compliance
About LeMay.tv
Our Experience
At 20+ years and counting Chris Le May, founder of LeMay.tv has extensive experience in the TV & digital media industries having worked within the publisher, agency and technology provider spaces.
Across his roles as CEO of EBX (European Broadcaster Exchange) and as a Consultant working with major European media groups and broadcasters, he has gained valuable insight (and made some good friends along the way) into the majority of major European TV broadcasters as well as the technology players that help them deliver on the promise of Advanced TV in all its various guises.
Prior to his tenure as CEO of EBX Chris served as SVP and MD, EMEA and Emerging Markets at DataXu, (since acquired by Roku) and worked closely with numerous broadcasters (Inc: Sky and BBC) and infrastructure partners, to enable global brands and agencies to leverage their media and big data assets to greater effect and deliver on their brand strategies.
He joined DataXu from VisualDNA (now a Neilsen company) where, as Commercial Director, he was responsible for new business acquisition and commercial development. Before joining VisualDNA Chris gathered a wealth of experience in the agency business working for Hyperlink Marketing/DMD Ltd (TwentySix London) as Commercial Director where he oversaw the development of digital marketing platforms for clients such as O2, Lloyds and House of Fraser.
Recent Clients
